Smarketing
I am a strong communicator with proven, mature ability to negotiate, influence clients and stakeholders and inspire teams. Presenting a creative, positive and collaborative style, with a track record of building strong relationships that deliver value to clients, foster lasting impressions and ensure continuous business from loyal and prestigious clients in a variety of industries. I have an abundance of knowledge within the FMCG market with a wealth of merchandising knowledge. I have also presented and negotiated to Managers, buyers, dropshipment buyers, independant retailers, major chains, wholesalers and mass market. I believe in keeping the customer happy whilst making sure company budgets are met.
I have a strong ability in motivating teams, budget management, monitoring and analysing researched data, overseeing design and copywriting, lead generation and forecasting. Determining ROI on new project analysis, implementing time lines and project management on new projects and developments and developing structured marketing road maps. I have a strong digital and creative background which is well utilised in gaining market strength in social and promotional campaigns increasing your market reach.
My strengths lie in understanding the dynamics and objectives of a company and its audiences using push and pull strategies in the FMCG sector to gain the correct momentum desired to pentrate the desired market. I believe I am able to contribute significantly to your company with the knowledge that I have acquired through a diverse network of channels that I have learned, developed and implemented in my years of experience, focussing on VOI and ROI making sure that the customer remains king throughout their experience with your company whilst helping maintain customer retention and customer lifetime Value.